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The society today is facing numerous challenges including healthissues that pose as a threat to human welfare. Obesity is amongst theworst health issues that the society is dealing with today. It is agrowing societal and global problem when people are overweight as itthreatens their health. The population of overweight and obese peoplehas rapidly increased forcing health facilities to deal with obesityrelated complications now more than ever. Obesity is a societal issueas obese people cannot be productive in the society due to the healthrelated complications they suffer. Hypertension, diabetes, high bloodpressure, heart attacks, respiratory ailments are all healthconditions resulting from being obese. Obesity is an issue of concernas it affects all people from adults to children. The US alone hasmore than 55% overweight adults, while 23% are considered obese(Rhoades et al. 2004). One in every five American children is termedoverweight or obese. In 2005 WHO revealed that approximately 1.6billion adults were overweight with at least 400m being obese (WMC,2010). According to Shah (2011), health care cost for obese people isescalating the national budget as more obesity related complicationscontinue to overload the health budget. It thus is a health crisisrequiring intervention.

This health issue is an ethical dilemma that affects the physicaland psychological state of an individual thereby lowering theirself-worth. Most obese people are ashamed or embarrassed due to theirappearance. This prejudice lowers their self-esteem and makes themless willing to deal with their challenge. The societal dilemma isdealing with obesity as a health challenge yet fast foods crop updaily as the sedentary lifestyle is embraced.

Obesity results from overeating unhealthy diet and living asedentary lifestyle that allows no room for exercises. Unhealthydiets include fast foods, snacks and high-calorie foods rich in fat,salts and sugars. The changing modern society has also contributed tothe growing health issue. Comfortable relaxed lifestyles,urbanization, modes of transportation and mediums to make work lesscontribute to lack of exercises and thus increased body weightasserts weight management centre (2011). Solutions to deal withobesity as a health and society issue can be drawn from the resultsof obesity. Overeating or eating unhealthy diets for instance, is thefirst solution to deal with obesity in the society. Creatingawareness on billboards, Tv ads, commercials, health posts,magazines, programs, schools, hospitals and homes on why peopleshould avoid unhealthy diets and stop overeating is another suitablesolution. People should be willing to eat balanced diets andexercise.

Avoiding unhealthy diets like fast foods, snacks and sugars cansignificantly reduce future obesity cases. In the place of fastfoods, healthy foods should be encouraged like vegetables, proteinsand foods with less starch. Healthy drinks like water are recommendedin place of soft drinks and sodas. Encouraging exercises and keepingfit through jogging, running, holding walks or swimming is alsoanother way of avoiding getting overweight. Obese people need to beembraced by the society and be assisted instead of being stigmatized.They should be willing to get in shape and follow the advice given ifthey want to lose weight. Children should be taught about thebenefits of eating healthy foods and exercising from a tender age soas not to fall prey as they grow. Through the combined efforts, thesociety will be able to fight obesity and decrease healthcomplications related to this health issue.

Through the Public Service Announcement, I hoped to achieve positiveresults and come up with solutions for obesity as a health crisisthat is fast rising. My approach was suitable as it appealed to morepeople and communicated on lasting solutions that would help thesociety deal with obesity. The PSA presented the ethical dimensionsappropriately and to some extent offered a solution. This PSA can beimproved in the future through applying more creative solutions ofdealing with obesity as a health crisis and societal problem.

References

Shah, A. (2011). “Obesity.”&nbspGlobalIssues. Web. 14nov.2014.retrieved from &lthttp://www.globalissues.org/article/558/obesity&gt.

Rhoades, J. A., B. M. Altman &amp L. J. Cornelius (2004). Trendsin Adult Obesity in the United

States, 1987 and 2001: . Dept of Health and Human ServicesU.S.A.

Weight management centre (2010). Obesity-A public health crisisreport, http://www.wmc.uk.com/wp-content/uploads/2011/07/UK-Obesity-Epidemic.pdf